To learn more about franchise opportunities, please contact: Lori Molnar Franchise Development 412 919-2100 x526 lmolnar@vocellipizza.com

As they say, you have to spend money to make money. Fortunately, at Vocelli Pizza, the spending part is lower than you would think.

FEES • Franchise Fee: $20,000 • Royalty Fee: 5% of gross sales • Advertising Fee: 7% minimum aggregate

The average investment to open a Vocelli Pizza Store is $209,350*.

The example below gives a breakdown of costs.

Franchise Fee ................................................................................ $20,000 Opening Inventory .............................................................$3,000 to $6,000 Advertising (Grand Opening) .........................................$7,000 to $16,000 Leasehold Improvement ............................................... $20,000 to $95,000 Equipment/Supplies ..................................................... $50,000 to $80,000 Additional Working Capital** ..........................................$4,000 to $25,000 *Other expenses to consider are Signage, Post-Store Opening Advertising, Training Expenses, Deposits, Labor & other Miscellaneous items. **Working Capital will vary based on your experience, management skills, business acumen, local economic and competitive conditions, how quickly break-even is achieved and whether you are developing single or multiple stores.

FINANCIAL QUALIFICATIONS

Minimum net worth of $250,000 per restaurant; and the same in cash, liquid assets, available financing or a combination of the above*. *Additional qualifications and requirements may be needed.

LOCATION AND LEASE

The store space and location are the responsibility of the franchise partner. However, we can assist you in finding an acceptable location. Each franchise store will be granted a Delivery Zone. In other words, we won’t open another Vocelli Pizza right next door. Multiple store development territories are available for qualified, prospective franchise partners.

AND A WHOLE LOT MORE

Vocelli pizza offers a world of opportunities that you could only find from a company like ours -- a company that is strong, a company that is growing, a company that is a family. If you think you have what it takes to run your own business, satisfy customers, build your sales and take control of your future, then Vocelli Pizza is the place for you.

Theses changes were effective September 10, 2007;